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Marketing Thesis Proposal Samples

Sustainable Solutions for Air Arabia

Applicable to this essay, te main purpose of conducting the stakeholder identification and value analysis is to identify key stakeholders who can help Air Arabia create and implement a sustainable solution for the long-term benefit of the company. Te main purpose of setting an organizational...

Pages: 57 (14250 words) , Thesis Proposal , Thin Air , Solutions
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Sensory branding , a strategy for retail industry
However, wth the introduction of sensory branding, te percentage rose to 68%. Tis showed that companies need to find alternative methods of differentiating themselves to attract customers. Snsory branding shifts from transactional marketing concerned with the transaction at the time, t relationship marketing that maintains...
Pages: 4 (1000 words) , Thesis Proposal
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Social Media and Mobile Search Marketing in Saudi Arabia
This research proposal seeks to establish grounds for the basis of research into the actual impact of internet and social media in Saudi Arabia. Tere is a need to establish the impact of social media on brand awareness, mrketing and liberalization in Saudi Arabia. Aresearch...
Pages: 10 (2500 words) , Thesis Proposal , Social Marketing , Saudi Arabia
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An Exploration into the factors Influencing Consumer Purchasing Decision - A case study of Thai Fashion
They discovered that the notion of a consumer to acquire a modern look was based on emotions that drove the consumers to buy luxurious fashion brands. Tis kind of fashion relied on pleasure rather than ones needs and wants. Tai consumers have adopted the behavior...
Pages: 12 (3000 words) , Thesis Proposal
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Thesis Proposal Social Media Marketing Plan for Loop
The analysis will also focus on weaknesses and threats such as shopper’s acceptance of linking with Loop, sorage and transmission capacities in Smartphone, aliance with mobile Smartphone companies, hcking and spy-ware etc. Te main reason why e-marketing continues to create newer opportunities for marketing success...
Pages: 4 (1000 words) , Thesis Proposal , Social Marketing , Marketing Plan
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Supplier involvement in the new product development process/ collaborative work of cross functional teams
In later sections, dtailed focus shall be given to the three important issues of importance of NPD, oganisational structure and integration of suppliers (Tatikonda and Montoya-Weiss, 2001). Auahene-Gima (2006) lamented that most organisation have always resorted to using same old products and business models due...
Pages: 14 (3500 words) , Thesis Proposal , Organisational Structure
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Can strategic marketing create a satisfactory balance between shareholder value and customer needs
Businesses strive towards maximizing their profitability so that they can increase their shareholder value while at the same time satisfying the needs of the customers so that they can have a market for their products. Ahieving these to fetes is a complicated task and most...
Pages: 12 (3000 words) , Thesis Proposal
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The impact of social networks on marketing
Although the effectiveness of the word of mouth marketing and marketing using social media is referred to in high estimation there exists little research that sufficiently proves the matter. Tis research is a major addition to the field of research and is an important addition...
Pages: 5 (1250 words) , Thesis Proposal , Social Marketing
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