The original author’s creativity is as important as the production of musical texts; while the different dimensions of content and context combine to form a structured and discursive analysis. Moreover, the historical and social aspects of technological uses, support a conception of production. Developments in the field of popular music emerge from the “pioneering work of feminists, sociologists, cultural theorists, and musicologists working in the field of popular music”4.In the 1940s and the 1950s jazz, blues, folk and rock ‘n’ roll dominated the popular music scene, and by the 1960s, rock music came into prominence as an emerging genre, different from rock ‘n’ roll. The craft behind song writing and music production became important, from “catchy pop to create music you could feel and think about instead of just dance to”5. Similar to folk music being based on political and social issues in the 1940s and 1950s, “folk, folk-rock and psychedelic music”6 were used as media for representing the cultural environment, especially during the mid-1960s.The people’s voice was expressed through rock music, on topics ranging from ecological issues, the Civil Rights movement, collective opposition to police brutality and America’s increasing involvement in the Vietnam war. However, rock became more than a new musical genre which provided an outlet for disillusioned youth to voice their concerns, album sales increased to great heights. By 1967, album formats had replaced singles to a great extent, taking over 82 percent of the record. The Wall of Sound Production Technique: Its Importance in the Music Industry.
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