Hence an effective coalition can be formed aimed against advertising to children by involving different members of the community, government, organizations, healthcare organizations, and the like.Childhood obesity has become a serious issue which has been recognized as a “crisis of epidemic proportions” according to New Jersey Legislature. It is pleasing to see that the state government has made efforts to address the situation by formulating an action plan against obesity 2006). However it is also important to address the root cause of childhood obesity, undernourishment, and sedentary lifestyles, all of which are promoted through advertising that is targeted towards children. A great majority of American children are exposed to television commercials. Children being vulnerable are prone to adopt unhealthy habits through advertising campaigns aimed at luring children to eat unhealthy food, play excessive amounts of video games, and so on. However, despite its unfavorable impact on children much of the advertisements targeting children remain unregulated.Considering the disadvantages of unrestricted advertising, I believe advertising should be regulated by the government to control what children are exposed to. Not doing so has visible implications on child health as manifested in obesity, malnourishment, inactivity, and a psychological change in attitude as well as developmental issues. Unregulated advertising can adversely impact the future generation of Americans by exposing them to health risks and an unhealthy outlook. Should Advertising to Children be Restricted in Any Way.
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