First, upon evading the media, reporters might start pestering into the affairs of the crisis and end up getting irrelevant information. Therefore, it is dangerous to avoid the media in an event of crisis. Instead, you should be on the scene trying to offer support and console the affected. This is because; avoiding press makes reporters think that there are bad things you are trying to hide. In addition, avoiding media might lead to inaccurate, irrelevant, and incorrect circulation of information since reporters must keep the public up to the speed regarding the crisis. Again, avoiding media might lead to severe consequences as reporters might circulate information that might cause panic to the public hence, resulting to risky measures that might endanger too many public lives (Hoi, 2011). Moreover, avoiding media might cause disintegrated and uncoordinated flow of information paving way for untrustworthy sources of information that are uncertain, might trigger to immense havoc, and can cause great fear among the members of the public.Some of the vital tips that I would consider when dealing with the media include; general rules followed especially during tragic events where reporting deaths or severe injuries is necessary, overall strategies that deal with the media such as sticking to the facts and avoiding speculations. I would also consider crisis communication theory that deals with image diffusion and sound decision-making (Wollan, 2011). I would consider these tips because, the principle aim of crisis communication incorporates clarity, accuracy, as well as timelines which offer guidance on what to do and delivers the key information in advance of hazard.An emergency manager. Media Dynamics and Dealing with Media Interests.
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