Great Heights does not have expansive remote storage and data collection tools for customer information. Te company relies on the calls made by customers. Te planning department conducts a random survey every month through questionnaires to the guests. Te future events are based on the survey provided because customers give an honest opinion about the services and what they expect to get from the company. Te company has not yet applied digital tools for collecting customer statistics and analytics from corporations, scial organizers, ad hotels. Te company is tools that can provide customer information round the clock.
Aconvenient platform for communication has not been implemented. Poblems arise when making plans among team members in the headquarters and on the ground. Tere are event organizers from the company who do not have updated information about the event they are organization. I takes hours to prepare enough paper and to send a courier to take the vital papers to the events to avoid disappointing the clients. Geat Heights has suffered for long at the hands of paper-based communication systems with accessibility and usability concerns among team members.
Acording to Van der Wagen & White (2015) investment in digital communication platforms will make the communication more convenient, cllaborative and cushioned from frustrations. Rnning events and taking data from the clients whose profiles are highly sensitive and sometimes classified elicits data security concerns. Te high sensitive is prone to loss or breach because there are no robust current security structures in Great Heights. Te company commits itself to providing guest information to authorized persons within and outside the company protect Hwever, cmmitment to non-disclosure is not adequate given the increase rates of cybersecurity concerns such as hacking in random companies within the industry (Van der Wagen & White, 2015).
Te company is yet to unleash data hosting procedure with a watertight data storage and encryption protocols. Abackup of customer information is essential given that the company has a history of repeat customers. Te company does not have a good platform that allows greater distribution of information to broad audiences. Wile the company hopes to grow and develop annual income bilding and maintaining relationships. ..
Please type your essay title, choose your document type, enter your email and we send you essay samples