Prices during their initial stages of looking for information over the internet but all that they look for is the convenience of the location and the type of product that they want to purchase (Pride & Ferrell, 2011). I the current period where technology has taken a centre stage, eery individual thinks that they can start an online shop. Athough this seems to be true in many aspects, pople also need to realize that online shops are simply shops that contain numerous challenges just in the same manner as traditional shops.
Lke traditional shops, oline shops adhere to the existing rules of business and economics and this means that in both models there must be demand for what one is offering. Tis means that in both models an individual has to conduct much research to be able to come up with products that clients are looking for. Tis is because the idea of supply and demand is vital to the development and success of any business enterprise set up. Tis similarity means that both online and traditional shoppers the same processes before they can settle on the product that they want to buy.
Wile shoppers getting their goods from traditional shops go for physical widow shopping, tose shopping online search for the good in a strenuous manner before they can settle on the product that they want to purchase (Bankinter Foundation of Innovation, 2011). Athough many people claim that traditional shopping is disadvantageous due to the numerous delays, te truth is that even online shopping has its set of unique delays. Oce a shopper buys a product h has to wait for some period for it to be shipped and this causes delays since the customer does not get the goods immediately.
Tis makes these two types of shopping almost identical to a certain point (Bankinter Foundation of Innovation, 2011). Oe of the advantages with shopping online is that people get to save time, a they do not have to go to a physical store to select the goods they need to buy. Sving time is much more important especially during the festive season when the are characterized by long queue of shoppers.
Fr online shoppers one does not have to stand in a queue and wait to be served, a the website in most cases is able to handle multiple customers operating from different computers. Terefore, oline shopping provides a more convenient way for customers who do not want to stay in queues (Jin & Lin, 2011). De to the use of World Wide Web in online...
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