Children are exposed to advertising media from a very early age, tus forcing them to change their own likes and opinions and compelling them to have a poor body image of themselves. Te Ads emphasizing over weight people makes them conscious of their own bodies and thereby they lose their self confidence. ae what they see before them because these products are said to enhance their beauty in many ways than one. Te emotional quotient that companies hanker after for advertising their products are sexual appeal, fiendship, sccess halth and fitness cleanliness and hygiene, ad also patriotism and forms of escapism.
Te media plays on the emotions of people, tus forcing or compelling them to buy the products they advertise through their movies, te internet, mgazines and newspapers and on television and the radio. Avertising companies also make use of celebrities such as singers, ators, sorts personnel and even good leaders to take their product whether good or bad to a higher level and the younger generation who are unaware of this, ae drawn into this begin following the trend.
A Jeffrey Schrank puts it, As are just pseudo- information claiming products to be superior to the others and this according to him is just an illusion that is created because there is no one product that can vouch to be the most superior one. H also adds that if any product is really superior to the other products, ten they would have proof of evidence to back up their claims. Itoo have a few favorite brands that I use on a regular basis they – Nike, Aidas and Jordon Flight, wich I would be discussing below.
“didas” is indeed close to my heart and one of the favorite brands I wear. Tis Ad features healthy young people who are also sporty and trendy wearing shoes by the Adidas Company. Te Adidas Company has a very wide range of products from clothes to shoes for men, wmen and children. Mst of their Ads use celebrity sportsmen and other celebrities too such as Justin Bieber etc. Bsides sports and fitness, teir emotional selling is brotherhood friendship as can be seen in the Ad above.
Tey also use very catchy tag lines such as the one above that reads “Impossible is nothing” showing success in all they do. M other favorite brand of shoes and clothes is. ..
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