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Essay Samples on Business

Characteristics of a Marketing Oriented Firm

A marketing oriented firm has the following characteristics: Extensive use of marketing research; Broad product lines; Emphasis on a product's benefits to customers; Use of product innovation techniques; The offering of ancillary services like credit availability, delivery, installation, and warranty.

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Pages: 9 (2250 words) , Essay , A Streetcar Named Desire , Adam Smith
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An Information Technology Entrepreneur with The Example of Bill Gates
Microsoft Corporation is the largest software company in the world. It is the company that made Bill Gates the second richest man in the world being its largest stockholder and the youngest self-made billionaire. He is worth a whopping $6.1 billion. In 1994 his company...
Pages: 8 (2000 words) , Essay , Bill Gates , Eighth Grade
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Building a Business Following the Example of IKEA
The study will concentrate on evaluating the different aspects of IKEA’s operations and performance figures against a set of six models that will attempt to answer a variety of questions. The current strategic position will be ascertained by using the Porters generic strategies and the...
Pages: 12 (3000 words) , Essay , Example , A Rose for Emily
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Legal Forms of Establishing Business and Trade in China
This is a common practice through which a foreign company can easily establish their business presence in China. RO is prohibited from entering into any direct business operations and they are allowed to conduct only indirect operational activities for businesses such as product launch, market...
Pages: 9 (2250 words) , Essay , China , African Slave Trade
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Global Commodity Chains
According to Gary Gereffi (1999), “a commodity chain refers to the whole range of activities involved in the design, production, and marketing of a product” (Gereffi, 1999, P.1). Commodity chains can generally be classified into two groups, viz. producer-driven and buyer-driven. ...
Pages: 6 (1500 words) , Essay , Ford Motor Company , Value Chain
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The Importance of Critical Number
The critical ratio, or the more friendly-sounding “critical number”, as Stack puts it, will indicate the possibility of significant development in the firm’s competitiveness. The critical number will tend to point out an emerging strength to take advantage of, or an incipient weakness that the...
Pages: 16 (4000 words) , Essay , Odyssey Compare , Alternative Medicine
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Corporate Social Responsibility
This is unlike the case of a sole proprietorship or ordinary partnership in which owners of single proprietorships or ordinary partnerships are treated, in the eyes of the law, as one and the same. Because of this non-separation of their respective personalities, creditors can still...
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Can Small Business Be Enhanced by Investing in Green Activities
To encourage more environmentally friendly investment from the SMEs, some legislators have termed it appropriate to protect SMEs from the negative but disproportionate impacts of some environmental measures (Pashigian, 1984). As a result, Brock and Evans (1985) state that by doing so the SMEs would...
Pages: 6 (1500 words) , Essay , Debate , A Small Good Thing
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Business Formal report
The political design of United Kingdom is a legal monarchy and also a parliamentary system. The country is very much politically stable.The economic contributors include gross domestic product, interest rates, unemployment rates, inflation rate and growth rate of the economy. The economy of UK is...
Pages: 7 (1750 words) , Essay
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Social networking and market
Subsequently the consumers are greatly advised by the various comments that are attributed to the product by the social network users through tags comments and ratings (Patterson & OMalley 39). Further study on the effect social networks on social marketing volumes as well as sales...
Pages: 8 (2000 words) , Essay
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An interesting product development process. Discuss what kind of product they are developing (e.g. technology push, high risk, etc) and how that affects the generic product development process. Discuss problems and challenges in managing the process
On specifically sensitive new products are segregated in their own section of the building that is locked to limit entry of unauthorized personnel (Lashinsky, 2012). The formation of this start-up is to ensure focus of the team only in the development of the product and...
Pages: 6 (1500 words) , Essay
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Ethics in the Banking Sphere
The lack of money circulating results in a series of negatively implicating activities most of which would eventually ground the operations of the government. Given this understanding, the British government bailed out a number of banks that has made enough loses resulting in their clients...
Pages: 9 (2250 words) , Essay
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A Systematic Approach to Employee Care
Mary initially came up with three resolutions. The first was to say nothing and keep the information private. This resolution would result in her being the only one who would suffer in the course of this ordeal. It will also be possible to maintain a...
Pages: 7 (1750 words) , Essay , Ethical Dilemma , Moral Dilemma
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Job Recommendations
The paper was not capable of using the resources that have the amount of currency demanded. Sources used in the paper lacked the currency and scope limitations since they were mainly composed of books. The bulk of the information in the books could have been...
Pages: 10 (2500 words) , Essay , Book of Job , Dream Job
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Organisations and Behaviour
There was dissatisfaction among workers which led to high absenteeism and high turnover of staff. The functioning of the organization was not smooth and it witnessed difficulties in hiring of personnel.Scientific Taylor of management was introduced by Frederick Winslow Taylor in the year 1911 in...
Pages: 6 (1500 words) , Essay
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Inside Corporate Investment Banking
The bank boasts of over 48 million customers in over 50 countries worldwide and the total asset portfolio is well over 2 trillion dollars making it the seventh largest bank in the world based on assets. The bank has a rich history with its fundamental...
Pages: 8 (2000 words) , Essay
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Business Model Generation
For a start-up, it is always difficult to earn a huge amount of revenue. A significant cost will be entailed in opening up the business. Drizzler will first identify the revenue generation points. Drizzler will use Penetrative pricing so that they can reach out to...
Strategic Position by Means of Strategic Management of Kodak
To a certain extent, the resources of an organization are different to quantify, but they are fundamental for the organization to determine its strategic position. Indeed, how the organization using its resources competitively is the key point of building up the competences of an organization....
Pages: 9 (2250 words) , Essay
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The Theoretical Bases of Inside-Out and Outside-In Schools of Strategic Management
The inside-out approach can be termed as product/service led owing to the fact that the approach starts with focussing on the organisation’s capabilities on the basis of its internal strengths as well as weaknesses (Hughes & et al., n.d.). The outside-in approach is also known...
Pages: 9 (2250 words) , Essay , Charter Schools
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The World is Flat
Globalization is indeed the most important of trends of the present times but it is not necessary that the unanimous acceptance of globalization has to be on common grounds. It has been since the last decade of the twentieth century that this term ‘Globalization’ was...
Pages: 7 (1750 words) , Essay , A Passage to India , A Tale of Two Cities
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