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Essay Samples on Business

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Vertical integration of organizations
This also happens when an organization acquires other firms in the vertical ladder and divisions in the smaller firms start transferring goods directly to those in the major company.  Research shows that vertical integration where an organization controls both the inputs and outputs leads to an...
Pages: 6 (1500 words) , Essay , Value Chain , Supply Chain Management
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Various gaps that exist in service sector marketing
The factors leading to customer gap include gap 1 which is the lack of knowledge about the customers’ expectations. This can be resolved through research which is aimed at finding out the needs of the customers. Various methods can be used to collect data from...
Pages: 17 (4250 words) , Essay
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