Besides there legal framework within the country imposes stringent requirements for compliance with tax code and business license, which would pose a challenge to unstable investors. Taskrabbit as an online organization relies on the various supplies such as software development tools and online platforms such as domain hosting. For instance, the initial RunMyErand was run in the domain RunMyErand. com. The business entity therefore relies on software developers and online business hosts for development. Besides the company relies on social network platforms for advertisement as well as marketing of own products and the brand name.
Through the well established network of suppliers as well as software developers, the company is in a position to meet the ever increasing market demand as well as improve on efficiency in the very dynamic market and industry. Reliability of the suppliers increases the company’s ability to overcome stiff competition being leveled against the company by its competitors. The company targets different categories of customers ranging from small tasks and complex tasks which requires advanced skills and which becomes challenging in identifying potential clients who would aid in realizing the target outcome.
Besides targeting students in Boston colleges, ‘stay at home mothers’ that were interested in picking and delivering supplies for people in the neighborhood as well as professionals who would be interested in supplementing own earnings through such errands over free time and weekends. Besides the company has a most active group of customers who are the retirees who like keeping active and has the idea of keeping in constant contact with other people within the company. As part of the great strength, that the company derives from these customers has been passion in engaging in the ‘taskrabbit’ assignments.
In an interview in a Taskrabbit blog, Leah affirms that her company derives great strength through enthusiasm of all the clients and customers in keeping active and having an active participation in realizing personal assignments and tasks are met wholly and effectively (Tony, 2011). The company is committed towards realizing highest efficiency possible with high standards of quality of services delivered to its customers. This has therefore led to the gradual growth in customer base, which increases the company’s competitiveness within the market.
It relies on customer network, which keeps building on potential customers as well as newly recruited customers.
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