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Mobile Application for Middle East Students in the UK: Benefits of Mobile Phone Applications to Business and Social Life

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According to VisitBritain, the national tourism agency, the number of students Middle East origin opting to study at one of the higher education colleges or universities in the UK has doubled in the last two years. The data from the British Council show that over 13, 500 students from GCC countries pursued higher education courses in the UK between the years 2008 and 2009, marking an 18% percent increase on the previous year. Figures from UEA reveal that about 2, 800 students, out of which 1,120 were Emirati nationals, decided to study in the UK within the same year, marking a 16% increase. Business Case (Benefits, Income, Costs, Risks)BenefitsPC- and server-based applications are on the verge of becoming outdated.

Businesses are increasingly integrating mobile and wireless options into their business processes to save time and improve performance. There is no doubt that mobile phones have now become a critical part of everybody’ s life; they need it for connectivity, internet access, games, chatting and many other applications. In fact, people are opting for smartphones so that they hold everything in the palms of their hands.

Mobile applications allow businesses to continue without any interference, irrespective of the location (Wang, Wu & Wang, 2009, p. 98). Latest Mobile Applications1. Chase Mobile Application: This is available for blackberry, android, iPhone and iPad smartphones. The application is used for personal, commercial as well as business purposes. Users are able to monitor their personal transaction history, account balances, credit card amount and payment date, investments, insurance, loans and online banking.   2. GPS Systems: Though not the only, GPS systems are the primary means of determining the location of a handset.

Wi-Fi and cell ID systems are vital in situations where GPS do not operate. They help users in keeping a track of their locations. Routing technology or GPS technology integrated into smartphones with digital cameras allows users to ‘ geo-tag' pictures from the cameras.

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