America is full of fast foods, be it home, schools or workplaces. Drawing from Schlosser’ s view, I have realized that my pattern of eating habits has been determined largely by a complex interplay of economic, social, and technological forces. The fast-food industry has been central in transforming American’ s diet, economy, workforce, landscape, and popular culture. Fast food has also played a central role in spreading obesity, millions of people eat fast food on daily basis and do not give much thought to their eating habits, and most of the people are unaware of the consequences and other subtle ramifications that come with their fast food consumption.
From Schlosser’ s thoughts, I realized I used to give little or no consideration to the source of what I eat, how it has been made and how it is influencing the community around me, as long as such food is fast. Schlosser has revealed the need to know what exactly lies beneath the happy, shiny surface of fast food transaction. Schlosser’ s views are a little more practical since he ate lots of fast food during the research, which he conquers the fact that it tasted good and that taste is the key driver for consumers eating of fast foods (Schlosser, 2002).
From the book’ s reading, I have been able to differentiate fast foods based on source and ingredients, I’ m able to avoid most of the foods containing meat and too much sugar. According to the research conducted by Schlosser, the distinctive tastes of various fast food types from different fast-food chains like McDonald and Russet Burbanks are evident. It rises not from the type of potatoes used, technology applied, or the equipment used in the restaurant but from the varying chemicals used by fast-food chains and particularly the type of cooking oil used by the fast-food stand.
Before I read Schlosser’ s book on fast food, it was evident that opening the freezer, the refrigerator and kitchen cupboards, more than 90% of the foods were fast foods and the look at labels on the stored foods meets the eye with phrases like ‘ natural flavor’ or at times ‘ artificial flavor’ for every ingredients list.
However after learning that the good taste often rises from chemicals used to make fast food is a key factor that has seen a great change in my shopping habits as well as raised consciousness in my eating habits. Today I’ m keen on the ingredients used to make fast food that I buy in case I have to consume it.
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