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Entrepreneurial Orientation Within Small Business Context

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The leader is able to accept feedback, is flexible, and able to change course when needed and able to learn as their business grows (Wilner, 2009). Entrepreneurs also need a variety of traits that managers have in order to design a full business. In other words, there are a variety of needs that an entrepreneur has that must become a part of their lives. Birley and Muzyka (2000) suggest that there are six dimensions of entrepreneurship. These six dimensions include Commitment to opportunity --The entrepreneur must move forward from creativity to actually taking some type of action.

They are "willing to get in and out" (Birley and Muzyka 2000: 10) of a situation quickly which is why they can be seen as a risk taker. However, the entrepreneur also understands the territory they work within and the patterns that develop. These patterns can create confidence in the entrepreneur to allow them to connect with any elements that may be missing. The commitment of resources--this phase shows the entrepreneur as resourceful and able to use a multi-stage way of using resources. They are able to understand the resources needed and then use what is necessary for each situation.

An entrepreneur will maximize value while minimizing the resources needed. Control of resources--entrepreneurs are able to look at and understand a variety of resources and decide which ones they need for their business. These resources that are needed are then connected to the business. The entrepreneur learns how to use "skills, talents, and ideas of others" (Birley and Muzyka 2000:11) in an attempt to make positive changes. Entrepreneurs are at the heart of most organizations because they are the ones with vision and creativity to move the business forward.

Within the organization, the entrepreneur must act as the catalyst for change. Nassif, Ghobril and da Silva (2010) studied the dynamics of entrepreneurship to understand what they did on a deeper level. They found many attributes that made them successful.

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preview essay on Entrepreneurial Orientation Within Small Business Context
  • Pages: 25 (6250 words)
  • Document Type: Essay
  • Subject: Business
  • Level: Masters
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