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Designing Questionnaire on E-commerce Websites

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The questionnaires are structured based on the Likert scale ranging from strongly disagrees to strongly agree on a scale of 1-5. Each answer will bear a weight corresponding to its scale weighting. Other than Likert based questionnaires, there will be provisions for the users to give their general opinion on the web page’ s usability. Designing every web page requires a comprehensive analysis of the website’ s use and directing focus on achieving maximum functionality (Beck, 1997). It’ s important to mention that no typical behavior is associated with web page visitors. Factors like age and intelligence play a crucial role in determining the behavior of web visitors.

While behavior differs externally, science has proven that people have a similar way of processing information internally (Manzi et al. , 2008). Accessibility is therefore important to the development of computer applications. Website quality is defined on the basis of different principles. The principles will form the basis for the evaluation of the website. These principles include (Beck, 1997):   - Website interface usability- Value of informational content availed on the website- System designAccording to Barakova, Gillessen, & Feijis (2009) design of websites must take into consideration cognitive as well as perceptual differences exhibited the people.

A good web page addresses the needs of web visitors and entrenches their needs. The areas considered include: Imagery and animation: Research indicates that while some people lack preferences for graphical interfaces others have a preference for textual-based interfaces (Barakova, Gillessen, & Feijis, 2009). However, a majority of people content with either. This justifies their inclusion in the web page. Color combinations:   the Color combination is often a tricky affair. This problem can be solved by providing room for customization whereby the websites can be adjusted to meet the color preferences for individual persons.

However, this is not incorporated in the web page.

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