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Hilton Hotels and Overview of the Organisation

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The paper shows the theory which was processed by Quinn and Rohrbaugh in the year 1983. There are two sets of dimensions comprising four major quadrants that represent opposite and competing assumptions. The first set of dimension ranges from flexibility and discretion on one hand to stability and control on the other hand. The second dimension consists of internal focus and integration to external focus and differentiation. According to Quinn and Cameron, the quadrant has been labeled as Clan, Adhocracy, Hierarchy and Market cultures. The clan culture is similar to an extended family.

This type of organization focuses on employee involvement, empowerment, cohesion, participation, teamwork, corporate commitment to the employees and self-managed teams. The adhocracy culture focuses on the dynamic, creative and entrepreneurial organization. These kinds of organizations thrive in an ambiguous, turbulent and uncertain environment. In the case of a hierarchy culture, it is assumed to be a formalized and structured bureaucracy. It values reliability, predictability, efficiency, and standardization. The market culture is goal-oriented and intensely competitive. It tries to put more emphasis upon the market share, profitability, penetration, productivity and wining (Lincoln, 2010).

However, Hilton Worldwide falls in the third quadrant of the Competing Values Framework, which has been demonstrated above. The main challenge for the company is to increase its market share and expand its business in both the domestic and international markets. The company can be characterized as market Hilton Worldwide offers travellers the best accommodation, value, and services. It was in the year 1919, in Cisco Conrad Hilton bought his first hotel. After that, the hotel has been expanded geographically and various facilities have been introduced in order to enhance the experiences of the guest.

The hotel has been successful in becoming a leading global hospitality company, spanning the lodging sector from hotels and resorts to extended-stay suites and mid-priced hotels (Hilton Worldwide, 2010).

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