The Alibaba organization is among one of the most outstanding groups that have fought through thick and thin to ensure that it emerges as one of the top ranking organizations in business. In so doing, the organization has employed a variety of strategies that have seen it skyrocket to greater heights. The paper below aims at looking at the various steps that the Alibaba organization has taken so far. Specifically, it aims at analyzing the Alibaba's business strategies that have ensured that the company remains competitive in the market apart from realizing the stipulated goals and objective.
Alibaba is a Chinese company that operates under the name of Alibaba group holdings limited. It is an e-trading company that provides business to consumer, consumer to consumer and business to business services that majors its operations are via the internet. The company provides electronic payment services - Zhifubao, as well as shopping search engine. The company issues an initial public offer in 2013 in the United States of America. The company has various branches all over the world. The company has a portal that can get accessed via an online platform.
The Taobao portal enables millions of its customers to access features which display millions of products sold by the company. The company has had positive impacts on the issues related to purchases where about 60percent of the goods/parcels delivered to China. The Alibaba group Holdings Company aims at expanding its operations to other parts of the world including India. The diagram below shows the general operations model of the Alibaba group holdings company. It displays the various strategies that are usually employed by the corporation.
Alibaba group holdings own Taobao, which is a website that allows companies in the United Kingdom to market their goods and services. The organization has a variety of methods that help it to achieve satisfaction to its customers as well as maintain a competitive advantage. Alibaba group holdings through the website Taobao, it ensures that a major of its clients can find their desired goods with just a touch of a button.
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