Benefits of free music download in iTunes Music can be defined as ones expression of ones internal personality. When one listens to music, he or she often let him or herself go as the internal beats often move people in various directions. People have their personal taste and preference for a certain kind of music or a treasure of music. Currently, music lovers can benefits from the Internet because they can download the music free of charges. There should also be opportunities to download music free in iTunes. The iTunes require registration after which one pays to download every songs they would wish (Small, 41-68).
This suggestion to have free music download in iTunes has received many critics from several quotas because it is argued as a violation of copyrights laws of the reproduction (Jost, 6). However, iTunes should acknowledge that free music download has more advantages than the disadvantages thus people should be allowed to download music freely on their website (Small, 41-68). The need for free music download has facilitated over one-hundred artists and hundreds of thousands of songs to be made available free download on the internet (Raw Downloads 1).
iTunes has been left behind due to the charges it levies of the songs. Some of the reason music should be downloaded freely includes the benefits from great promotion. When iTunes accepts the need for free download of music on their website, it would provide a better technique of marketing. This should be the chief reason iTunes should offer free music downloads on their website. Through making free music downloads, the music get played by people’s listening cars, devices, radios, major events, clubs, the online websites on the iTunes. When a mass of people are truly attracted to an artist’s music, they will share the music freely through software like Bluetooth.
Moreover, this would promote the artist brand name and music thus would get a lot of corporate endorsement (Jost 22). Additionally, music producer in iTunes should tag their instrumentals with something that identifies them (Lenhart, Amanda and Susannah 15). That is to say; they should place their identity on a song, thus making it great promotional tool especially when it can be accessed freely in iTunes.
Furthermore, it would permits listeners to identify the musician they are listening to while giving them the advantageous opportunity to check on the musician and stay modernized with the musician’s newer tracks. Secondly free iTunes music download would facilitate the expansion of a fan base. As a result of the promotion of free music downloads on the iTunes, the musician’s fan base would grow while the musician would benefit from more exposure and publicity (Small, 41-68). Increasing a fan base primarily is difficult task, particularly if the musician is working alone without marketing strategies.
Thus, free music downloads would be a better way to assist the musicians in broadening their traffic. Under the circumstance that iTunes offer music download at a cost, the expansion of musician’s fan base would have a slow beginning but in contrast, it requires promotion and certain encouragement to grow. However, the iTunes should offer the platform for musicians to grow their fan base and get promotional endorsement by allowing people to download music for free (Small, 41-68). When the musicians grow their fan base through free iTunes free music download, their opportunities increase.
For example, some fans would send the works of their coveted music artists, to other producers who would give them the opportunity to work with best producers in the market. Moreover, some music is so adored by fans that if they could be downloaded at a cost then some fans would ever miss the best music they love. Increasing an excellent fan base and musician’s network is perhaps one of the greatest significant things that musicians need to do, while pursuing a solemn music career (Lenhart, Amanda and Susannah 32).
ITunes, thus, has the responsibility of supporting artist in growing their popularity by allowing for free music download in their website. Finally, free music downloads would increase the sales. ITunes should appreciate that money should not be the principal motive to for offering music downloads, particularly if a musician’s brand has just started or has not been firmly recognized. In contrast, they should offer free download to enhance the musicians popularity (Aksomitis 8). Nevertheless, free music downloads offer a greater method for individuals to demo, listen to, and test out an artist work.
When the masses love the music, there are higher chances that they would be the artist next customer in the future. In conclusion, iTunes should offer free music download to the masses. They should instead impose little charges on the artist for promoting their music in their website to enable more popularity of music, growth of fan base, and increase of sales that directly benefits musicians. Works Cited Aksomitis, Linda. “Downloading Music. ” Detroit: Greenhaven Press, 2007. Print. Jost, Kenneth. “Copyright and the Internet: Should Consumers Download Music and Movies for Free? ” Washington, D.C. : Congressional Quarterly, Inc, 2000.
Print. Lenhart, Amanda, and Susannah Fox. “Downloading Free Music: Internet Music Lovers Dont Think Its Stealing. ” Washington, D.C: Pew Internet & American Life Project, 2000. Internet resource. Raw Download. “The Benefits of Free Music Downloads. ” Rawdownloads. com. Web. 05 December 2014. Small, O. "Reshaping the Music Distribution Model: an Itunes Opportunity. " Journal of Media Business Studies 9.4 (2012): 41-68. Print.
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