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Apple Computer Essay Examples

The history of apple inc
Apple introduced the Apple II microcomputer in March 1977, and Lisa, the first commercial personal computer to employ a graphical user interface (GUI) in 1983. In 1984, the operating system Macintosh was introduced (Apple Inc. History, 2008). Lisa was the first computer which entered the...
Pages: 6 (1500 words) , Research Paper
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The History of Apple Computers
Tactical below the line advertising for Retailers and Dealers/ Distributors           The company will spend on new merchandising materials that would be provided for the benefit of dealers and retailers. These new materials are both informative and entertaining and would serve best the purpose of...
Pages: 7 (1750 words) , Case Study , Business
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Entrepreneurial Challenges in Computer Industry based on Apple
Entrepreneurship is a creative activity of an innovator who is a visionary to effectively seize opportunities (Cunningham and Lischeron, 1991, p. 45). An entrepreneur is a manager too because a number of managerial skills and abilities such as direction, coordination, supervision, risk-bearing, and control are...
Pages: 12 (3000 words) , Case Study , Business
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Steve Jobs by Walter Isaacson
Steve Jobs attitude towards money became evident. He proved disinterested in material wealth, a factor that contributed to conflicts with some of the Apple employees. One of his longtime friends mentioned in chapter 3, Daniel Kottke, did not receive any share of the company after...
Pages: 8 (2000 words) , Book Report/Review , Management
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The History Of Steve Jobs' Success
The present state of the company we see is the result of the efforts made by Steve Jobs and his wonderful persona. Apple has gone through several ups and downs and what is truly remarkable is that the company was able to get through one...
Pages: 6 (1500 words) , Research Paper , People
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Evaluation of the SWOT, PESTEL and Porters Models of Apple Inc
Economic influences: Apple’s products are viewed as luxury items, and therefore if consumers do not have enough disposable income available, they will not opt for Apple products. Consequently, the economic condition of the countries in which the company’s products are available is of utmost importance....
Pages: 11 (2750 words) , Term Paper , Macro & Microeconomics
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Potential Change Management Issues in Apple
Krazit (2008) has mentioned that Wall Street is expecting Apple to report earnings per share of $1.07 on revenue of $6.9 billion in 2008. He has also mentioned that Apple is a company which is under-promising and over-delivering (Krazit, 2008). Moreover, Timmer (2009) has mentioned...
Pages: 17 (4250 words) , Research Paper , Business
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Strengths and Weaknesses of Apple Company
Any company’s strengths are its capabilities and resources that a company can use to develop a competitive advantage. It can be a good reputation, any cost advantage in any form, brand name, accessibility to the distribution network, product or service exclusive features. Apple is a...
Pages: 6 (1500 words) , Case Study , Marketing
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Law Technology and Culture
In Q-Co. Industries, Inc. v. Hoffman, 1985, the software creator (Q-Co. Industries, Inc.) alleged that Hoffman copied its object code for the program and used it to produce another software that could perform the same function as the copyrighted software, but on different hardware. This...
Pages: 7 (1750 words) , Case Study , Law
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Marketing Audit of External Environment of Apple Operations
The company is focused on becoming the market leader in the electronic and technology industry globally. According to the former chief executive officer, Mr. Steve Jobs, computers provided by Apple should be on every desk in the next 8 years.Apple Company will persist in offering...
Pages: 8 (2000 words) , Essay , Marketing
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Factors Which Determine the Success of Product Development of Apple
The market of Apple’s products is extremely competitive and the company faces tough rivalry from every part of the business. The consumer electronics market is characterized by numerous product improvement and prompt technological innovations which significantly impact on the success of new product development of...
Pages: 8 (2000 words) , Coursework , Marketing
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The Current and Targeted Work Processes in Apple
Apple’s market position during the 1990s was quite low because of its unsteady sales. Presently, Apple has an estimated market capitalization of $446 billion by January 2014, making it the largest publicly traded corporation in the world by market capitalization. One of Apple’s most important...
Pages: 9 (2250 words) , Case Study , Human Resources
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Economic Environment of Apple
The economic environment, which includes factors like the general state of the economy, rate of inflation and income levels, has a huge impact on Apple’s business. In periods of economic boom, the consumer sentiment, as well as consumer spending, is high. On the contrary, consumers...
Pages: 8 (2000 words) , Case Study , Business
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Microsoft's Success with Help of Innovation of Product
The first GUI interface OS was introduced by VisiCorp’s on Oct 1983. Microsoft launched its first GUI based OS system with the name MS Windows 1.0 on 20 November 1985. It was not a complete OS, it was, in fact, an “operating environment”, with just...
Pages: 6 (1500 words) , Assignment , Technology
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Research Findings in High-Impact Innovation
This paper will explore Jewke’s research findings (Jewkes) on high-impact innovation, with reference to the importance of individual vs team approaches, and individuals or small enterprise vs large structured enterprise approaches to stimulating high-impact innovation. This paper will consider the application of these findings to...
Pages: 6 (1500 words) , Term Paper , Management
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Innovation Secrets of Steve Jobs
The development of Apple – either in its first steps and after the return of Jobs in 1997 – can be characterized as closely related with Jobs. The leadership style of Jobs has led Apple to significant growth. The aspects of the particular leadership style...
Pages: 10 (2500 words) , Research Paper , Business
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Comparison Of Charisma Of Steve Jobs And Mary Kay
Apple derived its competitive advantages from the following three unique attributes: technology leadership, proprietary technologies and its horizontal and vertical integration. Apple’s technological leadership is demonstrated several times through its early years. Good examples are: the Apple II that drove the PC industry to US$...
Pages: 7 (1750 words) , Case Study , Sociology
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Apple Incorporation from Human Resource Perspective
The need for studying Apple Incorporation from the human resource perspective is because their strategies have been a success in establishing their name in the electronics industry. The pre and post services given to the customers by the staff of Apple are commendable. Customers are...
Pages: 7 (1750 words) , Essay , Management
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Leaders and Change and Performance
As demonstrated by Amado (2001, p. 25), the transformational theory of leadership describes the skills of leadership as the abilities of a leader which enables him to promote capacity development among his followers. The aim of transformation leadership is, therefore, to bring change through ensuring...
Pages: 8 (2000 words) , Case Study , Management
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Impacts of Globalization on Apple
The paper tells that the era of globalization that spurred Apple’s growth and development could be categorized under Globalization 2.0, identified as having lasted between the years the 1800s to the year 2000, described as “the era when the world continued to "shrink," when multinational...
Pages: 16 (4000 words) , Essay , Management
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Ethical Commitment Apple Company
 Apple has often been reported to incorporate economic behavior which is anti-competitive in nature, an aspect which defies the right to competitive behavior of other firms. For instance, the critique of the portable devices being sold by Apple is far-fetched. The iOS supported devices i.e....
Pages: 10 (2500 words) , Case Study , Business
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Apple Company Advancements In Branding And Marketing
In addition, the international community has also opted to eliminate barriers to trade and commerce through international agreements such as GATT, NAFTA (North American Free Trade Agreement) and WTO (World Trade Organisation). Indeed, these free trade agreements and rationalization of custom and import duties were...
Pages: 29 (7250 words) , Essay , Marketing
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Apple's Business Strategy
By coming up first with products that incorporate new technological developments in an elegant and easy-to-use form, such as the graphics user interface, the mouse, the special look and feel that enchants first-time computer users and makes them loyal customers, and now the iPod and...
Pages: 8 (2000 words) , Essay , Business
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Marketing Principles and Practices
The author states that the discovery of digital products and a dramatic change to the dominance of logic in service provision rotate the basic strategies of innovation. Due to this, organizations lack the power to exercise extreme control over the experience in service as depicted...
Pages: 8 (2000 words) , Case Study , Marketing
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Trade Marks
Second, it must be distinctive that it is capable of distinguishing the goods and services of one trader from other traders’ trademarks. Third, it must be distinctive (Lee, 1999). However, section 5 of the Trade Marks Act 1994 disallows the registration of a trademark...
Pages: 9 (2250 words) , Case Study , Law
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The Major Players in the Laptop Category
India's talent pool is the industry's main concern (though the dollar-rupee exchange rate's high on the list), but also its main selling point. What another country, asks Infosys CEO S. Gopalakrishnan, can slope up the tens of thousands of extremely technological staffers who'll be desirable...
Pages: 8 (2000 words) , Essay , Management
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A Critical Analysis regarding the Innovation Management Practices Adopted by Apple Inc. and Haier Group
The company has shown a constant openness to new ideas, as they believe that new ideas are not only limited to new product development but are equally significant for the improvement of business processes. The firm believes in this principle has produced highly satisfactory results...
Pages: 14 (3500 words) , Term Paper , Management
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Applied Buyer Behaviour in IPhone Company
It is quite important to state that iPhone users are lavish spenders who mainly buy branded products and are socially indulgent. The main influencers towards the purchase of the iPhone include peer group, friends and family as these provide the firsthand experience of using an...
Pages: 9 (2250 words) , Case Study , Business
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Steve Jobs Phenomenon
To this extent, Gladwell’s observation is true vis-à-vis Apple. Further, he deems it necessary to have charismatic leadership for the sustenance of mass phenomenon. He posits that these leaders with “a particular and rare set of social gifts” will take up responsibility for 80% of...
Pages: 9 (2250 words) , Essay , Literature
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The Role of Hackers in Modern Cyberspace
There is a great divergence in the understanding of the role of hackers in modern cyberspace.  While they are often considered to be criminals, breaking into computer systems to cause damage and engage in personal gain; most hackers are out there for the exact opposite...
Pages: 6 (1500 words) , Term Paper , Information Technology
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The Process of Learning on an Individuals Personal Experiences
Learning is a process that is dependent on the way which is used to teach as well as the method a person is most familiar with. Various theorists from different psychological and sociological backgrounds have said that people may have alternative ways in which they...
Pages: 7 (1750 words) , Case Study , Information Technology
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Resistance to Change or Innovation
Social Construction of Technology refers to the theory of technological and science studies. It has been determined that technology is not the one that shapes human actions, but human actions shape technology. Communication among relevant social groups, engineers and technologists are technological development according to...
Pages: 9 (2250 words) , Essay , Management
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Industry Analysis of Apple
This paper illustrates that the industry in which Apple operates has a number of competitors that includes Google, Microsoft, IBMand Hewlett Packard (HP).These companies have in the past years developed various devices and apps in both computer and cellular technologies that are in direct competition...
Pages: 14 (3500 words) , Essay , Business
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Leadership in Business
It is evidently clear from the discussion that the current competition in the business world needs business leaders who can come up with modern ideas of business administration because things have changed and the more a business leader turns innovative, the more the business becomes...
Pages: 6 (1500 words) , Essay , Business
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The Use of Internet Technologies in Business
at present, the internet is a helpful, public, self-financing facility available to hundreds of millions of users internationally (Turban et al., 2005, p.71). Currently, it can be seen that the adoption of the internet is increasing in the businesses more readily since it is really...
Pages: 12 (3000 words) , Research Paper , Information Technology
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Marketing Innovation in Apple Inc and Its Strategies
Engineering is an important aspect of a product because it focuses not only on its technology but also on the design, looks, and feel of the product. It makes the product effective and comfortable to use. Marketers tend to collaborate with the innovative engineers to...
Pages: 9 (2250 words) , Research Paper , Marketing
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Investment Option in Apple Stock
It is a fact that Microsoft has more international units than Apple. Moreover, Microsoft enjoys the absolute monopoly in the operating system market all over the world. Even then Apple was able to surpass Microsoft in terms of their market capitalization which is definitely a...
Pages: 7 (1750 words) , Term Paper , Finance & Accounting
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Leadership Behaviour of Apple Company
Approach to change indicates the management can have different perceptions of employees and their roles in the change process. Higgs and Rowland determined two sets of approaches to change noting that process is influenced by whether it follows the directive and Self-assembly approach or assumes...
Pages: 12 (3000 words) , Case Study , Management
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Lady Ada Lovelace- First Computer Programmer
According to the research findings, there have been numerous researchers and inventors in the history of mankind; however only a few have been able to influence humans even after hundred years of their published work. Lady Ada Lovelace is one of such remarkable people. Lady...
Pages: 7 (1750 words) , Assignment , Technology
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The Growth of The Apple Company From The Beginning to The Present Day
Additionally, the paper will discuss strategies used by the organization in adding value and lastly, it will discuss the main issues faced by the company. The operations of Apple Inc. are of interest to many different stakeholders in the industries that it conducts business in....
Pages: 21 (5250 words) , Essay , Marketing
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Industry Analysis Using Porters Five Forces Model
Industry Competitors - The computer hardware industry is mired by intense competition among the existing players, that are mostly big, and in the business for a long time. Over the past decade, while Dell, HP and Compaq, and even IBM have seen their sales increasing,...
Pages: 30 (7500 words) , Term Paper , Technology
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Comparison of Apples Innovation vs. Microsofts Pricing
Apple’s retail distribution is innovative in that it uses dedicated retailers rather than share counter space with other computer manufacturers. Although this can increase relative distribution costs, it has several marketing advantages. First, the entire selling/buying experience is focused on Apple products. In addition, the...
Pages: 10 (2500 words) , Term Paper , Business
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Computer Platforms
The modern IT and computer based technology has provided enormous advantaged regarding the establishment of the better radio voice quality, more coverage and lot of other options. By means of modern technology there is no downtime, affordability, additional robust content as well as the newest...
Pages: 10 (2500 words) , Essay
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Technology and Business
These key drivers of organizational change vary with industry. Technology forms the basic infrastructure for most industries. However, in the computer industry, technology is the most significant and key driver for strategic change in an organization. Also quoting one instance, in case of the fashion...
Pages: 22 (5500 words) , Essay , Business
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SWOT and PEST Analysis and Their Relevance to the Marketing Planning Process - Apple Inc
The relevance of SWOT Analysis to the marketing planning process is that this tool enables a business to gather information from its immediate environment, and then to separate the information into internal (strengths and weaknesses) and external influences (opportunities and threats) (Pearce, 2007:25). Once the...
Pages: 9 (2250 words) , Case Study , Marketing
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Virtual Relationships vs. Face to Face Relationships
The paper tells that in the online medium, the individuals gain a sense of easy connectivity and also an attachment with the immediate social circle. The online communities allow for individuals to have an easier mode of communication with their peers, irrespective of which part...
Pages: 15 (3750 words) , Research Paper , Sociology
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The History of the Computer Development
The term 'computer' is said to have become meaningless because when the term was coined in the beginning it was being termed as an accomplice of the corporate world. The phenomenal computer in that era was supposedly thought to act as a tool for the...
Pages: 7 (1750 words) , Essay , Information Technology
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International Business-Level Strategy and International Corporate-Level Strategy of Apple Inc
The firm was established by Steve Jobs in the year 1975 with the sole aim of developing and selling personal computers. It was fully incorporated in 1977 and renamed Apple Inc. so as to show its focus on the manufacture of major electronics. It is...
Pages: 6 (1500 words) , Essay , Business
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Analysis of the Apple Lala Acquisition
A merger is a form of strategy where firms, usually of equal magnitude mutually integrate their business operations on a co-equal basis. On the other hand, the acquisition strategy involves a firm buying control rights or 100% stake from another with the intention of making...
Pages: 11 (2750 words) , Case Study , Finance & Accounting
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Comparing the Aspects of Management in Different Companies
In terms of establishment and application of rules, Semco and Apple Inc. operate in a similar way. At Semco, the counselors abolished the normal manuals, rules and regulations (Semler 5). In the place of the regular rules and regulations, the company introduced the application of...
Pages: 10 (2500 words) , Case Study , Business
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